Recently, the official website of the Ministry of Commerce quoted the Latvian News Agency as reporting that AliExpress, a cross-border retail e-commerce platform under China's Alibaba Group, has become the most popular online shopping platform in Latvia and Lithuania. In terms of utilization rate, AliExpress surpassed Amazon and ebay, come to first in the ranking list. The usage rate of eBay ranks second in Latvia and third in Lithuania, while that of Amazon ranks third in Latvia and second in Lithuania.
Latvia and Lithuania are located in the northeastern part of Europe. Together with Lithuania and Estonia, they are called the three Baltic countries. Du Mupis, an infectious disease expert at the Ministry of Health of Latvia, previously stated that as the movement of people increases, a new round of epidemics in Latvia may break out at any time. The survey showed that 46% of Latvian respondents and 52% of Lithuanian respondents indicated that they would choose to shop online during the epidemic.
Previously, a survey of Latvian residents' online shopping habits led by Latvijas Pasts, the largest logistics company in Latvia, also proved this point. The survey results show that AliExpress, a subsidiary of Alibaba, is the most visited overseas shopping platform for Latvia residents. In the past two years, 83% of Latvians had visited AliExpress, and 59% of them pointed out that AliExpress is one of their resorts to shop online. ebay and Amazon ranked second and third in local visits respectively, accounting for 26% and 10% respectively.
According to the survey results, 80% of Latvians have online shopping experience. Among the online shoppers, young people between the ages of 18-24, professional and technical personnel, corporate employees, and families with children have relatively high online shopping frequency. The survey also pointed out that Latvian residents are more willing to buy clothing and mobile phone accessories online from AliExpress. In the past six months, 45% of Latvians bought the above two products. 31% bought home decoration products, 21% bought footwear, and 17% ordered sporting goods and beauty products.
The epidemic is changing the shopping habits of foreign consumers. Not long ago, Iceland Post received 5 tons of parcels from China. It was a complishment of Icelanders who stayed at home to order Chinese goods through AliExpress to spend the difficult time of the epidemic.
Earlier, the British "Financial Times" published an article titled "How the COVID-19 push the world to start shopping on Alibaba", saying that during the epidemic, AliExpress' traffic in Spain and Italy increased by 20% and 14% year-on-year. According to data from Sense Tower, a mobile application data analysis agency, in the first three months of this year, the AliExpress APP ranked among the top downloads in Spain, France and Poland.
According to a report released by Learn Bonds, a British financial bond media, in May, the epidemic has rapidly spread online shopping fever overseas, and global mobile shopping users have surged. AliExpress performed exceptionally well, with 6.5 million downloads of the app in March, surpassing the American Internet giant Amazon. AliExpress has become a bridge connecting Chinese manufacturing and global epidemic prevention material demand.
It is reported that AliExpress, founded in 2010, has opened 18 language sites and served 150 million consumers which covering more than 200 countries and regions around the world.
August 11, 2020