As an emerging market with great potential, DPDHL has always attached importance to the Indian market. However, KenAllen, head of DHL e-commerce solutions business, said that DHL, especially its subsidiary Blue Dart, has overinvested in India and will adjust development strategies.
Blue Dart had a net loss of USD 4.65 million in the third quarter of fiscal year 2019 (as of December 31, 2019), so it needs to be streamlined and reduce staffing. Allen said that Deutsche Post has a wide range of operations in India, including DHL Global Freight, DHL Supply Chain and Blue Dart. Blue Dart's previous development was too much emphasis on speed and neglected quality. In the future, it must strive for excellence and find the express delivery products with different prices required for e-commerce development.
Balfour Manuel, general manager of Blue Dart, said that from 2019 to 2020, India's GDP growth rate will be adjusted from 6.1% to 5%, which also requires companies to improve services, improve efficiency and create value for shareholders, especially to strengthen aviation and ground express services. According to PFC, Blue Dart employs more than 13,000 in India, and has 6 Boeing 757 freighters and more than 11,000 vehicles on domestic routes.